The right research can make you more successful. We understand the unique challenges of your role.
- MARKET RESEARCH
- How do people perceive your brand compared to the competition?
- Do your customers fall into segments based on how they buy and use your products?
- What is the most effective way to frame messaging for your brand?
- What drives satisfaction, loyalty, and churn for your brand?
- What are your customers' pain points throughout their journey with the company?
- UX RESEARCH
- What are the use cases for your product?
- For whom are you designing? What goals are you helping them accomplish?
- What features are needed for an MVP?
- Do users understand the key functions of your design?
- What message does the design send to users?
- Is the website intuitive? Can people find what they are looking for?
Market Research
- Brand Perceptions
- Key Drivers
- Segmentation
- Customer Journey
Statistics
- Regression
- SEM
- Classification
- Multilevel Modeling
User Research
- Personas / User Flows
- Heuristic Evaluation
- Discovery & Validation
- Wireframes + Prototypes
Strategy
- Stakeholder Interviews
- Research Roadmap
- Methodology Development
- Implementation Ideation